Paul Evans Associates
Unlocking the power of your data
Consultancy:
Having the vision to set a strategy combined with the ability to implement are two key requirements of a sales and marketing plan. However, without the identification of clear, quantifiable objectives, how can the outcome be measured? What learning can be applied to the next campaign? What mistakes were made and how could they be improved?
This is where CLOSED LOOP MARKETING comes to the fore. The premise on which the entirety of our consultancy service is based is as follows:
1) TEST - the offer, creative & proposition
2) MEASURE / ANALYSE - click through’s, response rates, conversions & cost/sale
3) LEARN - from the experience
4) REFINE / IMPLEMENT
5) TEST AGAIN
Our objective:
To deliver seamless, straightforward, results driven, tailored, flexible direct marketing solutions against pre-agreed Key Performance Indicators (K.P.I’s) to budget and on time.
The process:
Agree in advance the key deliverables, skill sets required, timescales and budget and as an extension of your marketing department, work with your existing staff and key suppliers to deliver targeted solutions.
Benefits:
- Flexible working relationship (full time, part time or project based)
- Focused on maximising ‘quick wins’ without adding to head count
- Let’s you do what you do best, run your business
Let us help you to CLOSE THE LOOP. Contact us today for a no obligation discussion.
Having the vision to set a strategy combined with the ability to implement are two key requirements of a sales and marketing plan. However, without the identification of clear, quantifiable objectives, how can the outcome be measured? What learning can be applied to the next campaign? What mistakes were made and how could they be improved?
This is where CLOSED LOOP MARKETING comes to the fore. The premise on which the entirety of our consultancy service is based is as follows:
1) TEST - the offer, creative & proposition
2) MEASURE / ANALYSE - click through’s, response rates, conversions & cost/sale
3) LEARN - from the experience
4) REFINE / IMPLEMENT
5) TEST AGAIN
Our objective:
To deliver seamless, straightforward, results driven, tailored, flexible direct marketing solutions against pre-agreed Key Performance Indicators (K.P.I’s) to budget and on time.
The process:
Agree in advance the key deliverables, skill sets required, timescales and budget and as an extension of your marketing department, work with your existing staff and key suppliers to deliver targeted solutions.
Benefits:
- Flexible working relationship (full time, part time or project based)
- Focused on maximising ‘quick wins’ without adding to head count
- Let’s you do what you do best, run your business
Let us help you to CLOSE THE LOOP. Contact us today for a no obligation discussion.
Paul Evans Associates
Unlocking the power of your data
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Paul Evans Associates, Northwood House, Northwood, Shrewsbury, Shropshire, SY4 5NN, United Kingdom. Tel/Fax: +44 (01948) 710236 Email: enquiries@paulevansassociates.com VAT Reg. No. 902 1083 75
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